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Reef named in TechRound100

Posted by James on 25 Nov 2021

We are delighted to announce that Reef has been named in the TechRound100 - an annual competition that celebrates the most successful and innovative startups in the UK and is hosted by leading startup news site TechRound.


This year’s TechRound100 competition saw more than 3,000 applications reviewed by a panel of expert judges which included investor Roei Samuel (Connectd), startup figures (Apprentice winner Mark Wright and TedX speaker Perrine Farque), other startup peers and former winners (Sammy Rubin of YuLife, Jonathan Lister Parsons of PensionBee, Michel Andre of Banking Circle) and Dana Leigh (TechRound editor).


This year’s top spot went to digital insurance company Urban Jungle, followed by finance app Cleo (position 2) and talent and payroll platform Deel (position 3). Other finalists ranged from industries including sustainability, farmtech, foodtech, edtech, wellness, blockchain and more.


Previous winners of the TechRound100 include the likes of Zoom, Revolut, Pleo, Too Good To Go, Coconut, Vinehealth and allplants. The competition has often highlighted future unicorns well before their time,  with the likes of TikTok, Cinch, Cazoo and Gousto featuring in the list more than 3 years ago.



Feedback From The Judges 


“The TechRound 100 is the flagship event of the year, highlighting the hard work and success of UK startups, businesses and entrepreneurs. With more than 3,000 applications this year, we hope that our top 100 list acts as testament to the UK startup scene and also provides inspiration for the next generation of startups and entrepreneurs.”


“There were a significant number of applications with a sustainability focus, from measuring and reducing carbon footprints, to recycling, electric charging and saving on waste and plastic. The number of sustainable startups really stood out this year.” 


“We were also impressed by the number of MedTech businesses that are helping with everyday health, from helping to book appointments, freeing up time for Doctor’s or making diagnostic testing more available. These startups are so crucial to saving potential lives, whilst freeing up the NHS and allocating resources more efficiently in the healthcare sector. We pay homage to these startups who are not just revenue-focused, but a reminder that startups can make a real difference to society and our quality of life.”


“We would like to say a big thank you to our judges and our sponsor fayre, the NFT club. We look forward to seeing more thrilling startups in our competitions next year, including the Fintech50, Sustainability50 and Insurtech51 amongst many others!”

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